41 Orange is seeking a growth-minded and results-driven, entry to mid-level Inbound Marketing Account Strategist with proven experience managing multiple digital marketing tactics to join our fast-growing team!
We are an inbound marketing agency, combining the disciplines of content writing, SEO, social media, email marketing, marketing automation, and website development to create powerful marketing campaigns that deliver results.
We are a team of passionate practitioners, who believe in…
This position is a hybrid role between an account manager and strategist. This role entails:
Responsibility for the results of client campaigns and hitting key milestones or goals
Managing a team of account coordinators and contracted specialists
Establishing productive, professional relationships with key client personnel
Actively leading and collaborating with clients and internal team to understand objectives, devise inbound marketing and content strategies and employ solutions to drive results
Overlooking the success of clients’ marketing programs/ lead nurturing processes through email, content, and social channels
Building client content/editorial calendars that attract qualified leads and manage the content workflow with marketing coordinators and writers
Managing timelines, budgets and allocation of time to team members on client work
Responsible for meeting targets and goals for profitable contract renewals, client referrals, service upsells, and growth objectives for your client accounts
A minimum of 3 years of experience in a marketing or PR agency setting, managing client accounts and projects
Bachelor degree or higher in a related field preferred but not required
Proven copywriting, content strategy and blogging experience a major plus
Ability to identify and communicate with multiple constituencies and decision-makers
Understanding of industry trends and how those affect customers’ business/vertical
Experience using project management solutions, such as Asana and Harvest, a plus
General knowledge of paid media campaign options, including Facebook, LinkedIn, and Google AdWords, are a plus
Proficiency in marketing automation software (HubSpot preferred) in order to generate traffic, convert visitors into leads and customers. If you don’t have HubSpot experience already, look into getting an Inbound Certification.
Above all else, you must have a willingness to learn and a hunger for personal and professional growth