Our Story

We are in the business of helping people create meaningful relationships with prospective clients.

Where We Started

Our agency was started in the garage of our founders, Sam and Gregg Anderson, in sunny San Diego to work with growth-oriented clients from across the country. Since 2010, our team has grown exponentially to be comprised of strategists, writers, developers and creatives that thrive on shared success with our clients.

Where We Are Now

Today we are venture-backed and a HubSpot Gold Partner, currently ranked in the top 15 digital marketing providers in all of North America. We help companies modernize their sales and marketing programs to reach their goals. We create campaigns geared towards delivering qualified audience opportunities at the feet of your sales people.

See How We Do It

Our Core Values

Be Driven

Be Driven

Our hustle, determination and desire to win pushes us to move forward without fear. We are ready for anything.

Make An Impact

Make an Impact

We are motivated by the desire to produce results: for our clients, for the company and for ourselves. We are change agents.

Have a Growth Mindset

Have a Growth Mindset

We embrace curiosity, our creativity drives us to try new things, break the rules and find ways to achieve results. We never stop growing.

Be a Team Player

Be a Team Player

We value collaboration and embrace ideas at all levels. We are stronger as a unified team.

Be Authentic

Be Authentic

We are genuine and transparent in everything we do. We are comfortable being ourselves.

Mitch Patridge
Member, Board of Directors

Likes: travel, spending time with family and friends, fly fishing, golf & skiing

As a successful entrepreneur for more than 30 years, Mitch has a broad background in banking, portfolio acquisition, management, servicing centers, real estate and healthcare financial services. Mitch is a director on the boards of 41 Orange, ClearBalance, ClearPath ADM, MDI West, Tourmaline Labs and Zesty.io and is a board advisor at Doctible. In addition, he serves on two non-profit boards: The Lavin Entrepreneurship Center at San Diego State University (SDSU) and The Corky McMillan Center for Real Estate at SDSU. Mitch is a San Diego native and studied finance at SDSU.

Gregg Anderson
Co-Founder & CEO

Likes: Stone IPAs, boxer dogs, fixing up his 1967 Chevy pickup

Gregg is a Veteran of the Armed Forces and a graduate of San Diego State University, holding a Bachelor’s degree in Management & Entrepreneurship. Gregg’s experience in the marketing industry ranges from auditing and planning marketing strategies for the small business next door, to crafting strategies for multimillion dollar ventures. He also has experience in the startup, angel, and venture capital environment. Gregg is a regular speaker and volunteer at The Zahn Innovation Center, SDSU’s startup incubator.

Samantha Anderson
Co-Founder & COO

Likes: Quoting movies, a good red wine, anything sweet

Samantha is the COO and co-founder of 41 Orange, inc, a marketing agency. She is also currently a member of the Board of Directors for San Diego Civic Youth Ballet, Balboa Park’s resident classical ballet school since 1945. Hailing from the agency world, Sam has worked with Fortune 500 tech, financial, and consumer brands, including Intel, Petco and LPL Financial, to shape their online presence and reach their target audiences more effectively through social media and beyond. She holds a Bachelor’s degree in Journalism, emphasis in public relations from San Diego State University.

Scott Campbell
Vice President of Business Development

Likes: Watching my daughters play sports, sunsets on the beach, traveling with my family

Scott is a highly accomplished professional 20+ years with proven success managing sales, marketing and strategic planning responsibilities within corporations. Adept in managing sales initiatives within companies that set record growth in saturated markets. Decisive leader with expertise in penetrating untapped markets, surpassing sales targets and increasing double digit growth, increasing customer retention and identifying growth opportunities. Scott graduated from the University of the Pacific with a Bachelor of Science in Business Administration.

Jenny Hill
Director of Project Management

Likes: Running crazy amounts of miles on the weekends, family vacations (usually involving running), taco Tuesday!

Jenny is an organized, client enthusiast and scrum certified lead project manager with 14 years of agency experience. She has played an instrumental role in taking multiple companies from small businesses to large companies keeping all processes, tasks, and techniques in order. Her range of experience includes digital marketing, eCommerce, branding, experiential marketing, SEO and trade shows. Jenny has a Bachelor of Arts degree in Psychology from the University of California, San Diego.

Shayla Brooks
Account Strategist

Likes: The great outdoors, live music, her cat zelda

Shayla Brooks is a content marketing leader with expertise in strategic planning, social media, and multimedia content creation, combined with a strong writing and editing background. Skilled in collaborating with a cross-functional team to drive leads, conversions and sales. Instrumental in establishing best practices, new techniques, and achieving business and financial goals. Shayla has her Bachelor of Journalism degree from the University of Wisconsin Oshkosh.

Rebecca Smith
Account Strategist

Likes: Vinyasa yoga, cats, anything with coconut or nut oils

With a background in B2B marketing, Rebecca specializes in inbound marketing and sales enablement. She has organized and driven successful lead generation strategies for medium-sized business for 5+ years. Rebecca holds two Bachelor’s degrees in Business Administration and French from Washington State University.

Jason Avant
Content Editor

Likes: Adventure travel, playing rugby, and cooking

Jason is a seasoned content creator, editor and strategist, with over twelve years of freelance, agency, and corporate experience. He’s worked as a managing editor, contributing editor and writer for a wide range of online publications, including Anthony Bourdain’s Explore Parts Unknown, and has created content for major brands, including Victory/Polaris Motorcycles, Microsoft’s Xbox, and Chevrolet. On the corporate side, Jason spent five years as a content strategist and social media manager for biotech companies Life Technologies and Intrexon, and eDriving, a leading driver training and informatics company.

Brianna Zantman
Senior Project Coordinator

Likes: Salsa (dancing… not the delicious dip for chips), portrait and experimental photography, rock n’ roll baby

Brianna Zantman is an advertising professional who has experience in digital marketing, radio and print-publication media buying, video project management, paid media, social media marketing, public relations, graphic design and photography (Adobe Creative Suite), SEO optimization, campaign and creative strategy. Brianna holds a Bachelor’s of Arts degree in Journalism with a specialization in Advertising and a minor in Art from San Diego State University.

Mikayla Leier
Marketing Specialist

Likes: Dancing at festivals, anything involving cheese, exploring new places

Mikayla has gained experience within the digital marketing industry through involvement with multiple agencies in San Diego and Arizona. She creates and portrays stories of brands through her passion and love for digital marketing. She specializes in social media marketing, graphic designing, digital analytics, brand identity and design, website layout and design, digital marketing, paid search, social media and marketing strategy. Mikayla graduated from San Diego State University with a Bachelor’s degree in Journalism with an emphasis in Advertising and a minor in Business Marketing.

Ashley Lawson
Account Coordinator

Likes: Visiting the San Diego Zoo, happy hours with friends, quoting the office

Ashley has created elaborate social media campaigns and integrated public relations plans for diverse brands across a variety of industries. She has a strong background in writing, managing and tracking email campaigns, blogs and press releases and has experience in account management, content development and production. Ashley holds a Bachelor of Arts degree in Journalism and Media Studies with an emphasis in Media Studies and a minor in Political Science from San Diego State University.

Alex Kirkwood
Account Coordinator

Likes: Performing music in his band, doing stand-up comedy, practicing Jiu Jitsu

Alex started his marketing career doing in-house email marketing for an insurance agency. Looking to beef up his skill set, he set his sights on agency life. Focusing his efforts on tackling SEO, HTML, persona targeting, and other inbound essentials, Alex has hit the ground running. Alex loves performing music and comedy and holds a Bachelor’s degree in Communications from California State University Fullerton.

Bianca Sanborn
Content Coordinator

Likes: Swimming with sharks, humiliating opponents on the basketball court, red wine

Bianca has a strong background in journalism as the former Sports Editor for the Sonoma State STAR, a nationally recognized college newspaper. She also has 5 years of experienced in social media management through the STAR and various professional endeavors. Her passions include painting, music production, graphic design, photography, and videography — skills she’s often able to utilize in her profession. She graduated from Sonoma State University with Honors and a Communications degree in May 2018, and has been with 41 Orange since October of that same year.

Jordan Swanson
Lead Developer

Likes: Squats & deadlifts, working on his Nissan Z, breakfast burritos

Having graduated from San Diego State University, Jordan holds a Bachelor of Arts degree in graphic design. His interest in building and constructing websites was developed at a very early age and has been a student of the arts ever since. Having worked with large corporate companies to small businesses, he has learned how to effectively communicate the client’s value to their target audience through user-friendly design.

Connect with Us

How can we help you?

Tell us more about your business and your goals. Call or email us today.

E: SayHello@41orange.com
T: (619) 929-0174

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